It's that time again – the search is on for the next Nike 6.0 Media Apprentice and 2007 looks set to be the best ever as they welcome onboard Adobe, one of the World’s premier multimedia brands, as their equipment partner…

This apprenticeship is looking for that one talented individual between the age of 16 and 21 to become the Nike 6.0 Media Apprentice - only those who demonstrate their passion for all elements of multimedia as well as a thirst for the action sports culture need apply.

This opportunity provides an unrivalled introduction into one of the most challenging and rewarding industries out there. The winner will be attending VIP events; be exposed to the top bods in the business and set themselves on the road to fulfilling their dream.

The Nike 6.0 Media Apprentice will be given the chance to learn from some of the most renowned and respected photographers, cameramen, journalists, editors, producers and designers in the action sports industry.

Last years winner, Ben Green, a devoted BMXer, says: “As the Nike 6.O Media Apprentice, I’ve had one of the best years of my life. I not only got given a top spec digital SLR setup, but also had the complete backing by Nike 6.O on most projects that I conceptualized and wanted to pursue. I have had an overwhelming amount of support that has included professional advice, reviews of my projects and pretty much any passes, tickets or kit that I’ve needed to help me with my progression."

With Adobe joining ranks, this year's Nike 6.0 Media Apprentice will receive top of the range software, cameras and digital equipment to make sure they get the best start possible…

So what are you waiting for?! Get those cameras out and get busy! Go to for full details and how to enter.